Tha Dream Hu$$le Podcast

DJ Universe – From Candy to Culture: The Architect Behind the Hustle

In this special solo edition of Tha Dream Hu$$le Podcast, the mic turns inward as DJ Universe breaks down his own journey from grind to greatness. From selling digital sweets on CountsCandies.com to launching Down By Law Management LLC, DJU shares how he built a brand, a business, and a blueprint from scratch. He unpacks the highs, the lows, the vision behind his movement, and why betting on yourself is the ultimate hustle. This episode is loaded with game for indie artists, creative entrepreneurs, and dreamers everywhere ready to move with purpose. Inside this episode: • The story behind Counts Candies & Everlasting Impressionz • Why DJ Universe signed himself • Lessons in business, branding, and creative survival • How to build culture and community from the ground up #ThaDreamHusslePodcast #DJUniverse #DownByLawManagement #IndieArtistBlueprint #CountsCandies #HipHopEntrepreneurship